Joico Color Intensity True Blue 118ML 1L Shampoo This deeply nourishing and smoothing

This deeply nourishing and smoothing infusion of essential nutrients builds the hair from within

Tone Enhancer: Ideal for enhancing or maintaining light brown shades

Restores lustre

Enjoy the confidence of rich

Joico Color Intensity True Blue 118ML 1L Shampoo This deeply nourishing and smoothingJoicos Color Intensity Semi Permanent intensely concentrated pigments are designed to help you create over the top results that last up to 20+ shampoos.* Color Intensitys intermixable formula can be applied straight from the tube, or mixed and mingled to your hearts content for endless creative possibilities. Bonus: NO DEVELOPER REQUIRED! + Over the top vibrancy that lasts and lasts. + Reconstructs for guaranteed healthier looking hair after every